The Major League Baseball Players Association has filed a Notice of Opposition against an individual looking to trademark “Here Comes the Judge,” which hopes to garner consumers based on the popularity of New York Yankee Aaron Judge.
Michael Chisena filed a Section 1(b) application intending to use the mark “Here Comes the Judge,” for “Clothing, namely, t-shirts, shirts, shorts, pants, sweatshirts, sweatpants, jackets, jerseys, athletic uniforms, and caps.” The application was filed in April 2017.
A Notice of Opposition was filed this past March. MLBPA on behalf of Judge argues “exclusive right to use, license and sublicense the names, nicknames, likeness, and certain other rights of Judge, including but not limited to the Judge Marks and Judge’s name.” The defendant has filed its Answer to the Notice of Opposition with general denials to the complaint lodged by the MLBPA.
MLBPA asserts the following arguments:
-APPLICANT’S MARK COMPRISES THE NAME OF A PARTICULAR LIVING INDIVIDUAL WITHOUT THAT INDIVIDUAL’S CONSENT
-FALSE SUGGESTION OF A CONNECTION WITH OPPOSER
-LIKELIHOOD OF CONFUSION
-DILUTION
There are several “Here Comes the Judge” mark applications with Section 1(b) designations. This section are for applications that intend to use the mark at a future date but do not currently use the mark. A Section 1(a) application includes those that are currently in use. The big difference between the two is the submission of a “specimen” for Section 1(a) which depicts the mark in commerce. In 1(b) application, the mark applicant has a certain period of time to launch its product and submit a specimen.
Although it is the argument of MLBPA that Chisena filed the mark to capitalize on Judge’s popularity and the application “Here Comes the Judge,” is a catchy take on his last name to sell on shirts. Certainly, Judge has a Right of Publicity cause of action, but the player’s association is trying to stop the registration of the mark to prevent alleged economic harm to Judge.
It’s clear that one can see Judge’s side of the story, but there is another issue as to how many recitations of a name does Judge own and if another famous person with the last name Judge would be prevented from trademarking or asserting a defense against another using a last name.