Coachella battles film festival over “chella”

Coachella, the ultra-popular music festival annually held in the Inland Empire of California is going to court in a trademark lawsuit over “Chella.”  According to the Festival, Filmchella describes itself as the “Coachella for Films.”

The trial court recently denied Coachella’s Motion for Partial Summary Judgment. The Court noted that there would not be a likelihood of confusion and despite some similarities, there were “important differences.”

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Court Denies Coachella’s Motion for Partial Summary Judgment

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